![]() ![]() This filter, discovered by British scientists Neville Moray, Donald Broadbent and Anne Treisman in the 1960s, is what captures your attention when you hear someone mention your name in a crowded room it monitors input in order to deliver some events to consciousness and ignore others. ![]() In parallel, an attentional filter evolved to help us to stay on task, letting through only information that was important enough to deserve disrupting our train of thought. This enabled our ancestors to hunt animals, to create and fashion tools, and to protect their clan from predators or invading neighbours. ![]() The human brain evolved to focus on one thing at a time. Daniel Levitin reviews the cognitive neuroscience of attention and memory, presents the differences between mind-wandering mode and task-focused mode and offers advice for how to boost creativity and limit exhausting brain-shifting distractions. The information age is drowning us in a deluge of data, and it is becoming increasingly difficult to separate facts from pseudo-facts, objective from biased sources, and at the same time, we’re all being asked to do more at home and at work. ![]()
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